September 13, 2014

Commercial Deemed Too Political To Air

From The Blaze via I Hate The Media:

The simple, 30-second commercial was all set to run during CBS Sports' broadcast of the Wrangler Champions Challenge rodeo.

"We just thought it's around Sept. 11, Patriot Day, and rodeo is as patriotic a sport as it comes," Dave Retter told the Tri-City Herald. "We've had so many positive responses, we felt it would be fun to run something positive."

Retter, the owner of a real estate company in eastern Washington, also wanted to add a little local flavor as part of CBS Sports' rodeo broadcast, which was going to air all the action from the Horse Heaven Round-Up at a fair in nearby Kennewick.

Then the fair director got an email from CBS Sports rejecting the commercial because of its "political nature," the Herald reported.

Here's the commercial CBS thought was too political:

By DMartyr at 09:10 PM | Comments |